Hermitworks Entertainment Blogs

It’s good to be back. I was sick-like-dog starting the middle of last week. The guys are ready to rumble and I am feeling spunky. I am beginning to collect sources for our marketing plan, and we are collecting what we need in a wiki. Let me just take a moment and talk about how wiki’s change everything. In my last job, there was five dudes in one room managing online content for a large (more than a hundred publications) print media company. Even though we were all smart guys, and there were no questions regarding the power of our collective digital kung-fu, managing documentation was a pain the arse. I suggested a wiki, my boss was smart enough to see it’s potential and give it a try, and a bottleneck that had been with the company for about three years started to clear up… amazing.

What good are great ideas if you have to use your vocal chords and diaphram to bring others into the fold. I know that sounds absurd, but it’s not. The age we live in moves way faster than that. If I can render my ideas into digital material (something anyone born after 1985 with an IQ over 100 does automatically), post them on a wiki, and let others decide when/how they want to comment/criticize, a couple things happen:

1. I don’t have to explain myself more than once
2. I don’t have to make people comment on it, because is so easy, they just do it
3. When something sucks, it gets squashed instantly
4. When something rules, and accidentally gets squashed, it comes back effortlessly

In short, any company that doesn’t collaborate ideas this way will either learn and change, or get eaten alive by companies like mine. Just the idea of getting excited about stuff like this something that puts us ahead. One should be able to stand up in a staff meeting and suggest using a wiki, and if one can’t, or the motards that one works with don’t get it, that is one’s first sign that the guys you work for are douche-bags. If you can’t bring up the idea of using a wiki for managing new ideas in your workplace, your company is already a dinosaur.

There is something in the zeitgeist that makes this a no brainer. I love working with people who are cool enough to know everything about Star Trek, and thus can craft the finest of insults for Star Trek nerds. It’s all about knowing thyself, and collaborating with things like wikis is the corporate embodyment of that philosophy, and what make us so unbelievably shit-hot. Before you nerds that already use wikis to manage your porn collection start lapidating me, realize that you are part of my knipperdollin rabble.

Fight the power; power the fight,

Jordan